Your first 100 prospects. Their names, how to reach them, and exactly why to write.
Every month Romy gives you at least 100 people whose work, question, launch or current problem points directly at what you built. You get the evidence, a working email or the channel they answer on, and the first message drafted for each one. A marketer with twenty years’ experience reads every name before you do.
$49 a month. Cancel whenever. Your Commercial Review starts the moment you’re through checkout.
See what Romy would say about your product.
Paste your URL. In about thirty seconds you’ll see who needs it first, where they’re already talking about the problem, and the line we’d use to explain what you built.
You don’t need another list of marketing ideas. You need names and reasons.
The people who need your product are already describing the problem in public. The hard part is finding the right ones, checking the evidence, and writing something that gives them a reason to answer. Romy does that before another week disappears into “doing marketing.”
- YouI know what I’ve built. I don’t know who to show it to.
- RomyHere are 25 people with the problem this week, and the evidence for each one.
- I never send cold messages because I don’t know what to say.
- The opener is already drafted from their pain point. Edit it, then press send.
- What if the people are wrong?
- Mark them wrong. They’ll be replaced in next week’s list, and that list changes with your feedback.
Everything between “I built it” and “someone replied.”
Eight things, from $49 a month. The market read, the positioning, the names, the evidence, the contact route and the first line are already there. Your job is to simply press “send”.
Start First UsersWhat you get
- Your 100 first users
- At least 100 prospective first customers a month - names, emails, methods of outreach - and the reason why they’re perfect for you.
- A read of what you built
- What your product does, who it’s for, and what a stranger can’t work out from your site: the reason they leave.
- Positioning
- One line you can put on your homepage today, specific to you and your future customers. Checked by a marketer with twenty years in, not left to an LLM.
- Where they talk about it
- The subreddits, communities and company types where your buyers already are, each with the reason it’s on the list.
- A website review
- What’s stopping people converting, quoted from your own page, with the fix written for you.
- A GEO and SEO review
- Whether ChatGPT and Google can find you, understand you and cite you. Scored, with what to change.
- What to say
- The first line for each person, written from their exact pain point. You edit, you send.
- How to reach them
- The route that gets an answer from that person, and the ones that get ignored.
Hundreds of names are easy. 25 with evidence behind them are harder.
Romy can find a long list in seconds. That isn’t what you’re paying for. You’re paying for the evidence to be checked, the weak names to be removed, and the message under each person to sound like a reason to answer. Romy prepares the work - you decide what leaves your screen.
The person reading your list has spent twenty years finding customers.
I’m Alice, founder of Romy. I’ve spent two decades working out who products are really for, where those people already are, and what makes them act - including bootstrapped and pre-seed startups and the marketing accounts for three of the five FAANG.
I’ve taken one client from 500 to 500,000 TikTok followers. My work has won four Webby Awards. What I’ve taught about marketing has reached more than 14.5 million people.
I read every row, throw out anything I wouldn’t send myself, and hand you the decision.
Four marks tell Romy what next week should look like.
Mark each person right, not right now, wrong, or replied. Wrong names disappear from the hypothesis. Good fits move their channel, role and problem up the ranking; a reply changes the next list most. Anyone you can’t use is replaced the following week.
Four decisions. Then Romy does the next round.
- RightYou mark someone right.Their channel, role and problem move up the ranking, so more of next week looks like them.
- Not right nowYou mark someone not right now.Romy keeps the evidence without treating the timing as a positive signal for next week.
- WrongYou mark someone wrong.Romy drops what they had in common from the hypothesis, and re-reads why they looked like a fit in the first place.
- RepliedSomeone replies.The strongest signal Romy gets. The next list is built around what earned the reply, and the opening line changes with it.
Choose 100 or 200 prospective customers a month.
$49 or $99. Both plans include the Commercial Review, a human check, the message for each person, and replacement for anyone who doesn’t fit. Cancel whenever.
First Users 25
$49 a month
For one product and one audience you want to test.
- Your Commercial Review: who your customers are, your positioning, where to find them, what to say, a site review and GEO and SEO scoring
- 25 reviewed people each week, with the message already drafted for that channel
- One guided correction if the audience is wrong
- Tell Romy what was relevant. Anything you can’t use is replaced
- Contact details or a route to reach every person on the list
- Your whole history, so you can see what you’ve already tried
First Users 50
$99 a month
For when you want to convert more of them, faster.
- Everything in First Users 25
- 50 reviewed people each week, with the message already drafted
- Every month: a re-read of your site and messaging against what actually happened
- Changes tracked month to month, so you can see what changed
- Priority on the queue, so your group is prepared first
Built something people can use? You’re ready.
- The product, prototype or working demo already exists
- You can explain what it does, even if it’s not quite resonating
- You’re prepared to contact a few people each week
- You want names and evidence instead of another blank marketing plan
- You’ll tell Romy when a person is wrong so the next list gets better
Before you start.
What happens after I pay?
Set your password and finish the setup. Romy starts your Commercial Review immediately; your first 25 people arrive within two working days of completing setup.
What does the Commercial Review include?
Your positioning, who needs the product first, where they already talk about the problem, what your website makes hard to understand, and whether ChatGPT and Google can find and describe you. It becomes the starting hypothesis for your first list. Open the complete example.
Are the people real?
Yes. A person checks every name, source, validity, and contact route before you see it. Romy doesn’t scrape LinkedIn or guess email addresses.
Does Romy contact anyone?
No. Romy drafts the message. You edit it, choose the channel, and press send.
Are they all ready to buy?
Nobody can promise that. Every person does have a current reason to care: something they said, posted, hired for or shipped that connects to what you built. You see that evidence before you decide to contact them.
What if the audience is wrong?
Tell Romy what’s wrong: the buyer, the company size or the problem. Anyone who doesn’t fit is replaced the following week.
What’s the difference between First Users 25 and First Users 50?
First Users 25 gives you 25 reviewed people each week for one audience. First Users 50 gives you 50 reviewed people each week, plus a monthly re-read of your site and messaging and priority in the preparation queue.
Can I cancel?
Whenever. You keep read-only access to everything already delivered for 30 days after your last paid day.
What happens to my information?
Romy uses it to prepare your review and your list. It isn’t sold or used to build another customer’s list.
What is Romy OS?
The broader commercial operating system, now in private testing. First Users is the paid starting product and works on its own.
Finish your setup. Meet your first 25 people within two working days.
Your Commercial Review starts the moment you’re through checkout. Your first list follows within two working days of completing your setup. $49 a month - cancel whenever.
Start First Users