Goals

Turn an ambition into a task you can act on today.

Romy takes the revenue goal you set, finds your audience and the channels they exist in, applies the activity to reach them to meet your ambition, and divides the year into daily growth actions.

Pied PiperQ3 Goals: July–September 2026
Revenue$100,000 a year
Users500 signups
Marketing+4,000 followers on X
Landscape:Software sold to other businesses
Channel:Cold email

$100,000 a year: 10 customers, 2,000 emails, 8 sends per working day.

÷ $10,000 per customer10customers to find
at 0.5% win rate2,000emails to send
÷ 4 quarters500per quarter
÷ 62.5 working days8sends per working day
Redditr/programming · 12 min ago

How are you compressing huge video uploads without wrecking the quality?

Suggested reply

Help with the bottleneck first

Ready for you
XX · 4 min ago

“If I pay one more $4k egress bill just to transfer demo video, I’m going to lose it.”

Suggested X reply

Answer with the cost reduction

Ready for you
Sam TorresEngineering Lead · from X thread

Shared their own transfer costs in the replies

Contact surfaced

Add Sam Torres to CRM

Add to CRM
Monica HallRaviga Capital · from funding story

Warm investor who thought the market was early

Investor update

Restart Monica Hall

Ready to send
TechCrunchTechCrunch · today

Endframe raises $5m to take on enterprise compression

Investor re-engagement

The category moved

Prepared, not sent
HooliCompetitor watch · 36 min ago

Hooli raises Nucleus Team from $49 to $59

Pricing watch

$49 → $59

Recommendation ready
Set a revenue goal using the slider. The chain shows how many customers, emails, and daily sends are needed to reach it, using a contract value of $10,000 per customer and a 0.5% win rate. The product fragments below show what those sends look like as prepared Romy work.

Turn your ambition into actions.

You can ship a feature in a day. Turning "$100,000 a year" into what to do next week is a different skill entirely. The goals sit in a document, with no idea what to do with them. Romy fixes that.

If you find that...

  1. The revenue target sits in a spreadsheet with no connection to the daily work.
  2. The quarterly plan exists, but nobody divided it into actions for a specific channel.
  3. The conversion numbers come from a blog post, not from your audience or your results.
  4. You fall behind and the plan doesn't adjust. You just feel further from the goal.

You don't need a goal-setting framework. You need the goal divided into work you can actually do.

The maths, step by step.

Here's how Romy turns a goal into daily work. Each step builds on the one before.

  1. Pick your goal: $10,000 monthly revenue, 70% profit margin, 100 course sales. Real numbers – we'll get you there.

  2. The landscape: who is your next customer, and where can we reach them? The audience isn't "everyone"; it's the specific group whose problem your product solves.

  3. Channels locked: the method is chosen before any volume is calculated, because the rates belong to the channel. Cold email, content, partnerships; each has its own arithmetic.

  4. The rates applied: known rates for that audience and channel: twenty years of observed results, the corpus, and the founder's own results once they arrive.

  5. The division: year to quarter to week to today, lifted or lowered against actual tracking. The number you need this quarter depends on what happened last quarter.

  6. Tasks in the workspace: they persist until completed or silenced. This is the step that makes the difference between a plan and a system.

Tasks that come from goals.

Every task Romy creates is connected to a goal you set. When a quarter falls behind, the shortfall redistributes and tomorrow's tasks change.

  • Users · 500 signups
    Redditr/programming · 12 min ago

    How are you compressing huge video uploads without wrecking the quality?

    Suggested reply

    Help with the bottleneck first

    Ready for you
  • Marketing · +4,000 followers on X
    XX · 4 min ago

    “If I pay one more $4k egress bill just to transfer demo video, I’m going to lose it.”

    Suggested X reply

    Answer with the cost reduction

    Ready for you
  • Revenue · $100,000 a year
    Sam TorresEngineering Lead · from X thread

    Shared their own transfer costs in the replies

    Contact surfaced

    Add Sam Torres to CRM

    Add to CRM

    Q2 adjusted: 9 sends/day. Q1 fell behind.

Romy turns the roadmap into specific actions.

Romy reads the goal, ranks today's actions, and prepares the work behind each one.

Pied PiperRoadmap live
Current goal67%

Win 25 video teams this quarter

Customer acquisition · Q3

Ranked for today

  1. 1Reddit · 12 min agoReply to a live compression threadReply drafted
  2. 2CRM · 7 days quietRestart Monica Hall at RavigaEmail prepared
  3. 3Competitor watch · todayReach teams priced out by HooliAudience ready

Your goal, your boundaries.

  • Your authority

    You set the goal, adjust it when the evidence changes, and silence any task Romy creates. The system doesn't pursue a target you haven't chosen.

  • Approval before action

    Romy prepares outreach, content, and follow-ups. It doesn't send, publish, or commit on your behalf. Every external action waits for your approval.

  • Where the rates come from

    Twenty years of observed results, the corpus of 5,300 strategy documents, and then your own results as they arrive. The corpus rate is where you start. Your own numbers are what you end up running on.

Questions worth answering.

What if I don't know my conversion rate?

You don't need to. Romy starts with known rates for your audience and channel: twenty years of observed results and the corpus. As your own results arrive, they replace the starting rates. The arithmetic adjusts; it doesn't wait.

What if the numbers say the goal is unreachable?

Then the arithmetic is doing its job. Romy shows you the volume the goal requires at current rates. You can change the goal, try a different channel, or improve the rate, but you can't pretend the gap isn't there.

What if I miss a quarter?

The shortfall converts back into sends, redistributes across the quarters left, and tomorrow's number changes. You see the adjustment and the reason behind it.

Do I have to do all of it?

No. You can silence any task Romy creates. The system adjusts when you do; it doesn't nag, and it doesn't pretend the silenced work was completed.

How does this connect to the growth roadmap?

The goal sits at the top of the roadmap. Channels, rates, and daily actions flow from it. When the goal changes, the roadmap recalculates. See how the growth roadmap works.

Can I set goals that aren't about revenue?

Yes. Profit margin, course sales, user count, or any measurable commercial target. The arithmetic works the same way: a goal, a rate, and a division into daily work.

Where does positioning fit?

Positioning decides who the audience is and how the product is framed. Goals take that audience and turn it into volume. The two connect but they're different decisions. See how positioning works in Romy.

What will beta cost?

Romy is free during beta. Billing isn’t open. The planned public-launch price is $49/month, billed monthly.

One plan for the complete Romy system.

Romy reads your market, builds the plan, prepares the work, and never moves without your approval.

  • A growth plan tied to the result you need.
  • The next growth actions ranked, explained, and prepared.
  • Relationships, content, tasks, time, money, and knowledge connected.
  • Your approval before anything represents you or makes a commitment.
  • Your judgement and the result improving what Romy recommends next.

Beta access · no charge yet

Every capability included.

Billing isn’t open. The planned public-launch price is $49/month, billed monthly.

Join early access